Celso Abbona, great-grandfather of the current owners of the company, was among the first of his generation to believe in the potential of the Dogliani area and to promote Dolcetto, the grape that on these hills was able to reach excellence. This is how the company was born, with a lot of hard work and passion. It was Celso himself who planted the legendary vineyard of Bricco Doriolo, in the hamlet of Santa Lucia di Dogliani, which today represents one of the most prestigious cru of the denomination. Over the years, and with the entry of new generations, the company has grown and expanded, particularly towards the Langhe. Those were the years when the challenge of Barolo was still to be won. The first plots of land were purchased, allowing the company to harvest and bottle the first Nebbiolo. And it was a success. Today, the new generations carry on the work, continuing with the same commitment to produce great wines of the territory. The company can count on about 52 hectares of vineyards in the municipalities of Dogliani, Monforte d'Alba and Novello, all conducted in a sustainable way, to produce good wines, in full respect of nature. Many of the family's vineyards, still worked by hand according to methods handed down through generations, are made up of vines that are up to 60 years old. They are plants of rare beauty and capable of expressing the maximum quality of their terroir.