Since 1850, Cantine Gancia has been a leader in the Italian wine industry, with a history that is intertwined with that of Italian sparkling wine. Founded by Carlo Gancia, a Piedmontese visionary, the company has been able to combine tradition and innovation, becoming a global point of reference for lovers of wine and quality aperitifs. After studying in Reims, France, Carlo Gancia returned to Italy with the ambitious goal of creating a sparkling wine that could compete with the best French champagnes. And so, in 1865, after years of experimentation, the first Italian Classic Method Sparkling Wine was born, made with Moscato grapes, a native variety of Piedmont. This wine, called Moscato Champagne, marked the beginning of a revolution in the world of Italian sparkling wine, laying the foundations for what would become one of the most innovative companies in the sector. But Gancia's innovation didn't stop there. At the end of the 19th century, the company launched the first Vermouth, a unique product made without the addition of caramel, based on an infusion of aromatic herbs and a Moscato base. This Vermouth, which won an award at the International Fair in Chicago in 1893, became a model for all subsequent producers, further consolidating Gancia's role as a pioneer in the sector. Today, Cantine Gancia is a global brand, present in over 70 countries with a range of products that includes Metodo Classico and Charmat sparkling wines, aperitifs, vermouth, bitters and gin. With a production capacity of over 40 million bottles a year and marvellous historic cellars, the company combines industrial production with artisan attention to detail, guaranteeing quality and authenticity at every stage of the process.