San Marzano is a small town in the centre of the Primitivo di Manduria PDO. A strip of land between the seas that wash Apulia. It was here that 19 vine-dressers founded Cantine San Marzano. Long before the denomination of origin was created and the Primitivo di Manduria was recognised throughout the world. That was in 1962. However, it was not until 1996 that the first branded bottles were produced, triggering the transition from an economy based on bulk wine to the creation of a direct relationship with the end consumer. Today, San Marzano is a fine entrepreneurial reality, firmly rooted in respect for an ancient tradition, with an eye to the future.
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